plumber during slow season
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Top 5 Ways Plumbers Can Make Their Slow Season More Productive

For anyone in the trades, slow season is often greeted with a large sigh of relief. That’s because slow season usually occurs right after an explosion of work. When you’re in the field and office more than twelve hours a day for an extended period of time, no work sounds pretty enticing.

While many tradesmen operate in a feast or famine mode, your business thrives when you use all of your time productively. During slow season, it’s the perfect opportunity to assess your business, organize for the coming year, and launch marketing efforts to engage new (and previous) customers.

Top 5 Ways Plumbers Can Use the Slow Season More Productively

If the summer and fall months had you working long hours, it might be tempting to stop concentrating on work when the phone has quieted down. However, if you use the time productively, you can increase your revenue and organize your business for a more streamlined, less stressful coming year. There are a lot of marketing and organizational initiatives that can help your business.

Try these five tips to improve your business during your slow period.

  1. Plan Training for Personnel. Whether you run a small plumbing business or have numerous employees, adding training to your yearly routine keeps your technicians up to date on the latest techniques and helps bolster your reputation. Take this time to assess skills and see where there might be the need for additional training among your staff. You can also use this time to upgrade other skills that will benefit your business – networking with other professionals in the industry, upgrading your administrative process, or improving your marketing outreach.
  2. Update or Create Your Business Plan. If you don’t have a business plan, take the opportunity to create one. This will help you see where your business is, and what goals or benchmarks you should be striving for during the course of the year. If you do have a plan that’s getting dust in the back of a file cabinet or lost somewhere in the documents on your computer, pull it out and assess it thoroughly.
  3. Assess Your Needs for the Coming Year. Take a solid day and assess all of your business protocols so that you can better judge your needs in the immediate future. You might make a list of different areas where you want to see improvements. You might also see a need to hire more people as the work picks up or when upcoming projects start. When you’re organized in advance, you have the opportunity to take some time in hiring the right people and launching good initiatives to further your business.
  4. Assess Your Marketing and Upselling Techniques. Marketing is a key factor to any business. Take a good look at how you’re getting your name in front of prospective clients and see if there are easy ways to attract new business or upsell existing customers. The slow season is a good time to go over client files and invoices from the year. Note clients who indicated that they had additional work they wanted to pull off for later and make sure that you reach out to them. You might also send out reminders for yearly maintenance needs.
  5. Equipment Maintenance. Your slow season is a great time to go through all of your equipment and make sure it’s in working order. Conduct an inventory of your equipment and have everything assessed. At WHEELER-REX, we have service centers all over the globe, so we can get you and your tools back to work – fast!

 

Using your slow periods productively means that your business is better organized to handle large projects and the stress of the busy season. Look at this time period as an opportunity to invest time in your own business that will pay off in profits throughout the year.

WHEELER-REX Snippers and Tubing Cutters
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Top Features of the Best Snippers and Tubing Cutters

Here at WHEELER-REX, we take pride in providing customers with the #1 choice in professional pipe and tubing cutters. Our new line of snippers and tubing cutters are durable enough to handle everything from DIY to professional projects. Plus, the rolling mechanism lets you get into impossible-to-reach places. Thanks to the use of the highest quality materials and ergonomic designs, you can finally have the cutting tools that you have always wanted. Save yourself the stress of poor pipe cutting and go with WHEELER-REX’s new lineup of professional grade snippers and tube cutters.

Useful for the Average Joe

The new collection of snippers and tubing cutters available at WHEELER-REX is made with the Average Joe in mind. You don’t need to have a certificate or read an instruction manual to use our tools. You won’t need to watch how-to videos or sign up for safety training sessions.

Each of our new tubing cutters and snippers is designed to be easy to use. Our line of cutters is applicable for weekend projects around the house. Yet the real test comes from the plumbers, contractors, and other industry pros who depend on the WHEELER-REX tubing cutters every day.

Ergonomic Design

Speaking of industry professionals who need a dependable pipe cutting tool, they want something easy to use. The ergonomic design of our snippers and tubing cutters protects against carpal tunnel and other repetitive use syndromes. Instead of getting hand cramps after five or more cuts, choose a safer technique.

The WHEELER-REX tubing cutters and snippers are designed to do all the work for you. Quick to cut, these pipe cutting tools help you get the job done fast without leaving you with painful hands.

Durability

Once you find a tubing cutter or snipper that you like, you want to keep it around for a while. Opt for the WHEELER-REX line of high-performance cutters. These tools feature stainless steel tubing cutters in three different sizes. The stainless steel cutters feature maximum corrosion resistance.

You can also purchase glass tube cutters especially formulate to cut through glass efficiently. Each of our specialized cutters is made using professional-grade materials and industry-tested designs. You benefit from having dependable tools ready to tackle any task.

Wide Range of Sizes

When you are faced with a tight deadline, you want to have all the right tools readily available. Yet buying, storing and maintaining dozens of different sizes of snippers and tubing cutters is cost-prohibitive for your business. Instead, opt for three tools that give you the greatest range.

The WHEELER-REX line of tubing cutters and snippers extends from 1/8 to 6-5/8 inches. Among the dozen different tubing cutters and four different snippers, you can narrow down your selection to just three tools.

The Quick Release models are available in three sizes – 1/4 to 3 inches; 2 to 5 inches; and 4 to 6-5/8 inches. These popular sizes will save you space and money by covering the majority of your pipe and tube cutting needs.

Select the Best Tubing Cutters and Snippers

As you shop for the best tubing cutters and snippers,  look no further than WHEELER-REX. Based in Ohio, the WHEELER-REX brand of snippers and cutters offer you the best value for your money.

We sell the #1 best tubing cutter for plumbers and contractors. Whether you need to purchase cutting tools for PVC or copper, we have you covered. Our tubing cutters are designed to work with minimal clearance in the tightest nooks and crannies.

Contact WHEELER-REX today to find out where you can purchase our snippers and tubing cutters near your! We have distributors throughout the US along with online retailers ready to serve you.

WHEELER-REX Tubing Cutter
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3 Benefits of Choosing the WHEELER-REX Tubing Cutter for Contractors

As a contractor, your time is money. The quicker you can complete a task, the faster your customers are satisfied and you get paid. Certain tools, technology, and equipment suits this purpose including the WHEELER-REX Model 4992 Tubing Cutter. Industry professionals agree that this tubing cutter gets the job done while offering you additional benefits. Learn more about the reasons why you want to add this tube cutter to your toolbox today.

Close Quarters Cutter

Most of the time you need to cut pipe that you cannot reach easily. Instead of breaking down or taking apart unnecessary elements, grab the WHEELER-REX Tube Cutter. Designed for close quarters cutting, you can easily slip into small spaces when using this innovative cutting device. It is adjustable and ready to get into those tight quarters.

For contractors and businesses interested in shaving off valuable time on service calls, this tube cutter is hands down a must-have tool. You need minimal clearance and workspace when using this handy device. Check out our video to learn more about the WHEELER-REX Tubing Cutter and to see it in action.

Flexibility and Capabilities

Choosing a pipe cutting device starts with considering the size of piping you typically deal with most often. Opt for a tubing cutter that is going to give you the greatest reach, quite literally. When you select WHEELER-REX Model 4992 Tube Cutter you can cut any pipe with a diameter measuring between 1/4 to 2 3/8 inches. This covers most of your standard size tubing and pipe that you will encounter in the workplace.

In addition, this pipe cutting tool is capable of cutting apart plastic tubing and non-ferrous pipe. Traps and tailpieces associated with pipe cutting can also be cut efficiently using the WHEELER-REX Tube Cutter. No more stopping and switching tools just to accommodate an odd size pipe or tubing. Our top-rated tubing cutter covers most all of your pipe cutting needs. Along with cutting plastic tubing, the cutter can just as easily slice through a copper pipe.

Reduce Waste

In the construction and contractor sectors, one of the biggest losses comes in the form of construction waste. According to Construction Dive, the amount of construction waste around the world is set to double by 2025 to 2.2 billion tons. In addition to becoming an environmental issue, all of this waste costs contractors money. Construction waste is the result of mistakes wastes perfectly usable materials and jeopardizes the number of natural resources we have remaining on the planet.

Do you want to spend time and money fixing your own mistakes due to improper tube cutting equipment? Very few contractors do. This is where the WHEELER-REX Tube Cutter saves a substantial amount. By using this tube cutter you can potentially avoid costly contracting errors. At the same time, your contracting firm is on trend with providing sustainability in the construction industry. If your company is interested in taking a green approach to business, this is a perfect opportunity to sell that concept to your customers.

Choose Pipe Cutters Today

As you shop around for the best pipe cutters on the market, look no further than WHEELER-REX Model 4992 Tube Cutter. This redesigned tube cutting device is made to handle pipe cutting for all of your contracting jobs. No more sawing pipe or tubing. No more loose joints due to excessive manual labor. Save time and money while making your job a lot easier. Contact WHEELER-REX or call 1-800-321-7950 to buy now. More than 80,000 units of this tubing cutter have already been purchased. Buy your tubing cutter today!

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Is Your Plumbing Website Working For You Or Against You?

Having a website is like having a cellphone, without one it’s hard to live your life, let alone successfully run a business. However, in an age where 90 percent of consumers read online reviews before deciding to use a company’s products or services, and 93 percent never look beyond the first page of search engine results, a website must do more than simply exist. In order to attract consumers, build brand loyalty, and grow your business, your website needs to have a few key attributes.

4 Must-Have Plumbing Website Features
Almost every home or office will have to call a plumber at least once a year. To find the best plumber, the majority of consumers will turn to a quick Internet search. Upon visiting a website the consumer will decide in less than nine seconds if they want to learn more or visit a different site. When first impressions mean getting the call for a new job or watching your competitors take all of the new clients, it’s vital that your plumbing website works for you, not against you. If you want your website to be more than a URL, then you’ll need to use the following four features to attract customers and build your business.

  1. Clearly listed services. — New customers are typically calling about specific services. As such, your website needs to provide a bulleted list of your services along with a brief description and a linked contact us call to action. By listing your services and a small description you can optimize each page for certain keywords. For example, under the Residential Services page you might discuss clogged drains, frozen pipes, sewer system repairs, water lines, sump pumps, and plumbing maintenance. Remember that 93 percent of consumers won’t look past the first page of search engine results, which means that the right keywords and SEO best practicesneed to be used if you want to reach the top results.

 

  1. Links to products. — Does your plumbing company use certain products? Does your team specialize in working with certain brands? If you answered yes to these questions, then you need to include descriptions and links to these products or brands. A customer wouldn’t take their Porsche to a mechanic who specializes in Hondas, so why would they use a plumber who doesn’t specialize in repairing their Miele, G.E., Wolf, Samsung, Maytag, etc.? In addition to mentioning your team’s specialties you should also let customers know that your plumbing company only uses the highest quality tools and materials, such as those provided by WHEELER-REX.

 

  1. A blog with helpful articles. — It’s not enough to simply state that your plumbing company is “the best,” or “incredibly knowledgeable,” or “dedicated to high quality work,” instead, you must show these attributes. A blog is a great way to establish your status as an industry expert. Whether you want to discuss the dangers of DIY plumbing on leaky pipes or create an infographic that showcases the warning signs of a faulty furnace, a blog is a great way to show future customers that your team is truly the number one choice.

 

  1. The right mobile friendly layout. — Over 60 percent of online searches are conducted from smartphones or tablet devices. Simply put, your website is working against you if it is not mobile friendly. To make your website mobile friendly, make sure that the content is easy to read, paragraphs are written in manageable sizes, graphics and photos load quickly, embedded links are easy to find, and contact information is prominently displayed. When people are on-the-go they don’t want to spend precious minutes searching for information. Instead, they want to open your site, see that you offer the desired residential or commercial plumbing services, and click on an embedded contact us phone link to call to make an appointment.

 

Make Your Plumbing Website More Than A Page On The Screen
A plumbing website doesn’t have to be filled with fancy graphics to be effective. It doesn’t have to contain pages of information to be informative. Instead, if you want your website to work for you, then it needs to clearly list your services with an appropriate call to action, include links to high quality products, feature a blog with useful (and up-to-date) articles, and be mobile friendly. Through these four features you can increase the effectiveness of your plumbing website as you look to find new customers, increase brand loyalty, and successfully grow your business.

 

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Why SEO Is Important For Contractors

In the old days, contractors would often build their businesses solely through word of mouth referrals. These referrals would come from existing clients who would point their friends and family towards the Yellow Pages, where the contractor’s contact information and maybe a quarter page ad would be listed. To further aid business growth, contractors would also use billboards or lawn signs to advertise their in-progress and completed projects. As the days progressed, the lawn signs and billboards saw the addition of websites, social media pages, and online reviews. Together, all of these tactics form crucial components of any contractor’s marketing efforts. However, in today’s world, if you want to grow your business, then you need to remember the importance of SEO.

 

Digital Marketing Is Only As Good As The SEO It Implements

Did you know that your digital marketing efforts are in vain if you aren’t reaching the right audience? Did you also know, that you can only reach the right audiences through SEO best practices? Before you panic about your lack of SEO, take a deep breath and remember that SEO can and should be easy to implement thanks to the following tips.

  • Keywords Are Your Basis. — Just as every house has the ideal type of foundation for its surroundings, so too does every SEO campaign need a solid foundation. Keywords are going to be this foundation. From your website to your social media posts, keywords will help you achieve better rankings, which in turn will place your contracting business in front of a wider audience. Through audience and industry research you can discover what keyword terms should be naturally included within your content. For example, let’s say that you are general contractor in Aiken, South Carolina. As such, the home page of your website should include the phrase, “Aiken, South Carolina general contractor.” Conversely you might design an SEO friendly social media campaign that leverages local hashtags to attract additional business. For example, you might use #generalcontractor or #Aikenrenovations.

 

  • Local SEO Is Always Needed. — Unless you own a contracting business that has subsidiaries throughout the country, you want to make sure that your digital marketing efforts always have a local SEO component. If you do own a contracting business with subsidiaries throughout the country, then you will need to make sure that each location has a local SEO component. Enjoying the benefits of local SEO starts with claiming your Google My Business page. If you want to appear on GoogleMaps, then you will need to claim your free Google My Business listing. Once you have claimed your listing, you can build out your profile and add relevant details, such as: hours of operation, address, photos, service information, your website URL, and phone number. Additionally, your page will now be eligible for Google reviews, which will further increase your search engine ranking and place you in front of potential new clients.

 

  • Use SEO To Solidify Your Status As An Industry Expert. — Contractors often face fierce competition; as such, you need to find a way to stand out from the crowd. Fortunately, the right SEO strategy can help you reach new customers, while simultaneously showing the attributes of your business. Through inbound links you can increase the authority and relevance of your website pages. Pages that have more authority will typically receive higher rankings for their optimized search terms. Through blog posts that feature before and after home renovations, or providing insightful tips that include inbound links from your equipment and tool partnerships, you can use SEO to your business advantage.

 

SEO Increases Digital Marketing ROI
The moral of the story is simple, if you want to increase the ROI of your digital marketing efforts, then you need to embrace both local and national SEO best practices. Through SEO you can reach your target audiences, increase your search engine ranking, establish your company as an industry expert, and successfully grow your business. Finally, with the help of SEO you can connect all of your digital marketing efforts to maximize your ROI across all campaigns. From social media posts to email blasts, your website pages to your blog posts, SEO is the common thread that will boost your digital marketing efforts, so that your contracting business can continue to thrive.

 

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Growing Your Plumbing Business Starts With Reliable Tools

Growing a plumbing business is hard work. Competition is fierce, and in an age of DIY home improvement projects, far too often people think that they can resolve their plumbing issues only to discover that they have made things far worse. Fortunately, for every DIY mishap there is a business opportunity to provide exceptional service.

4 Tips To Grow Your Plumbing Business
From email marketing to word of mouth referrals, there are several steps that you can take to start growing your plumbing business.

  1. Use Reliable Tools.  Growing any business starts with the right tools, and plumbing isn’t an exception. You can’t expect to exceed a customer’s expectations, or to resolve their plumbing issues, if you are using faulty tools. From your pipe cutters to your crimping tools, every single item in your truck and toolbox needs to be the highest quality. WHEELER-REX offers the best pipe tools in the business to help you grow your plumbing company into a local or national force to be reckoned with. Whether you focus on large commercial jobs, want to become the go-to plumbing company for condos and HOAs, or you prefer the diversity of working on all types of residential projects, WHEELER-REX can ensure that you have the tools needed to succeed.

 

  1. Find Your Niche.  Speaking of focusing on certain types of projects, the easiest way to grow your plumbing business is to discover your specific niche. Will you focus on repairing sanitary equipment? Do you want to focus on installation products? Should your company become experts at installing an entire plumbing system for a house or commercial building? No matter the answer, if you want to grow your business in a cost and time effective manner, then you need to focus on one niche sector at a time.

 

  1. Always Submit Essential Documents On Time.  Contractors are notorious for trying to avoid paperwork like the plague. When working with a builder, you should submit all necessary forms on time. This includes submitting any plumbing clearance certificates, forms, guides, and proposals. By submitting this essential paperwork on time, you can gain a reputation as a reliable plumber who is easy to work with; this reputation will help you to more easily grow your business. Speaking of important documents, don’t forget to fill out the warranties on all of your essential tools and products.

 

  1. Offer An Incentive For Word Of Mouth Growth.  Word of mouth marketing is one of the most cost effective ways to grow a business. Why? Simply put it doesn’t cost you a penny. However, in order for word of mouth marketing to work, you need to offer your customers a valuable incentive. Whether it is a referral punch card that offers a discount on future services or early access to future promotions, your clients need to know that you will reward them for helping you. As part of this step, make sure that you have a memorable logo, a catchy slogan that succinctly describes your services, an SEO enhanced website, and great reviews on Yelp, Google, and Angie’s List. If you don’t have a cohesive business presence that supports your customers’ claims, then their referrals won’t lead anywhere. In other words, your future clients need to be able to find you easily via phone, email, online, and social media.

 

“Don’t Put Off Tomorrow What You Can Do Today.”
With the above four tips at the ready, growing your business doesn’t have to be something that you simply talk about. Instead, you can take action to begin a successful expansion into new local or national markets. Start with the right tools, identify your niche market, submit all paperwork on time to avoid costly project delays, and give back to your customers so that free word of mouth marketing can work to your advantage. Through these four steps you can and will help your plumbing business reach new heights.

Want to know where you can buy the best pipe tools in the business? Use our locator to find a distributor near you.